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Three young people dancing and playing an electric guitar, with the PLDT logo visible.PLDT Inc. Transforms Its Entire Commerce Ecosystem for DTC Interactions

Transforming an Entire Commerce Ecosystem for DTC Interactions

Download the Full Success StoryPLDT Inc. is the largest integrated telecommunications and digital services provider in the Philippines. Through its principal business segments – fixed line, wireless, digital and others – PLDT offers the most diversified range of communications and digital services across the Philippines’ most extensive fiber optic, wireless and fixed line networks.PLDT planned to create a partner program with educational institutions that will allow students at partner universities and schools to purchase physical and digital goods (e.g., pocket Wi-Fi packages, load cards, SIM cards) at a preferred price. The company wished to launch a direct-to-consumer ecommerce website within a short time frame and create a marketplace exclusive to partner universities to offer special product packages and pricing.
Person in a dark blue outfit with text 'QUICKSTART CO Powered by Commerce Cloud'.
Person in a dark blue outfit with text 'QUICKSTART CO Powered by Commerce Cloud'.
OSF Digital installed its Quick Start Direct to Consumer commerce solution to help PLDT rapidly set up a digital selling channel and launch an online shop fast. With the implementation and customization of this commerce solution, powered by Salesforce Commerce Cloud, OSF Digital set the foundation for the digital transformation of PLDT’s DTC business.
AN EXCLUSIVE ECOMMERCE WEBSITE WAS DELIVERED QUICKLY AND EMPOWERED PLDT TO RAPIDLY:
OPEN A NEW SALES CHANNEL
BOOST DTC PART OF THE BUSINESS
GO TO MARKET WITH DTC ONLINE SHOP
OFFER UNIQUE EXPERIENCES TO PARTNERS
GRANTING EXCLUSIVE ACCESS TO STUDENTS FROM PARTNER UNIVERSITIES
Only authenticated users can browse the site and make purchases, while unauthenticated users cannot navigate beyond the login screen.
Two smiling students collaborate on a laptop, one holding a notebook.
CONNECTING PLDT’S ECOMMERCE WEBSITE WITH PARTNER UNIVERSITY SSO ENVIRONMENT
Integration with partner university single sign-on (G Suite, SAML) via Salesforce IDP and Community.
Two smiling Asian students sit on the floor, raising hands with books.
LEVERAGING ADDITIONAL INTEGRATIONS AND CUSTOMIZATIONS
  • Integration with existing fulfillment system (managed by BSS/OSS)
  • Purchase limitation on cart
  • Cash-on-delivery (COD) only
Download the Full Success Story
Two smiling Asian students, a woman holding books and a man with a laptop and backpack.